Sunday, January 6, 2013

McDonalds







This campaign was for the AEDC awards. The brief they gave us said they were targeting teens in highschool in hopes they’d purchase more fries. What we thought we’d do is use fries and the little games teens play in class to convey the message.

Art Directors: Adam Tuck and Lucyed Hernandez
Copy Writier: Mikhail Ferrara


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